In the vast landscape of online search results, it’s easy for your practice, and or firm to become obscured among the competition. For instance, a Google search for "family practice Chicago" yields over 70 million results—so how can your practice stand out? For many practices, the solution may lie in a comprehensive Pay-Per-Click (PPC) strategy.
Advertisers choose relevant keywords they want to target (e.g., "emergency vet near me" or "local vet clinic").
The ad is optimized to align with targeted keywords and user intent for maximum engagement.
When someone performs a search with one of the targeted keywords, an auction takes place. Google determines which ads to show based on factors like bid amount, ad quality, and relevance.
The highest-ranking ads will appear at the top or bottom of the search results.
Since 2011, AreaClicks has been creating custom-built websites for professionals nationwide. Over the years, our offerings have expanded to include a full spectrum of comprehensive marketing solutions for practices of all sizes, including PPC campaigns. Contact us today to start developing a strategy to enhance your online visibility and improve client conversion rates. We provide a variety of affordable packages that combine our most popular services, each backed by our commitment to customer satisfaction. Call 708-998-8883 to schedule a consultation today.
Pay-Per-Click (PPC) marketing is a targeted advertising strategy designed to drive traffic to your website. Instead of relying on potential clients to sift through countless search results, PPC places your custom ad at the top of search engine results pages on platforms like Google, Bing, Meta, and others. As the name suggests, you only incur a cost when a user clicks on your ad. When optimized effectively, a well-executed PPC campaign can deliver a high return on investment by converting visitors into clients, making the cost per click a valuable investment in attracting quality leads.
When you invest in a PPC package with AreaClicks, you receive more than just a few listings on major search engines. Our approach begins by crafting a tailored advertisement designed to attract potential clients seeking a law firm like yours. We collaborate with you to develop a strategy that aligns with your geographic focus and areas of practice. Once your ads are live, our marketing experts continuously monitor their performance, assessing results to pinpoint strengths and areas for improvement. One key advantage of PPC marketing is that success is driven by the quality of the ads, not just the highest bidder. Ads that generate traffic and resonate with users can lead to lower click-through costs and greater visibility, rewarding effective campaigns with optimal results.
We are proud to be an official Google Partner. As a Google Partner, AreaClicks is fully certified by Google to manage AdWords accounts for our clients. Google AdWords is one of the largest and most effective PPC platforms globally, and our team is extensively trained to implement best practices to optimize performance and drive superior results.
Producing engaging content such as blog posts, social media posts, videos, and infographics that reinforce the brand's messaging and engage the target audience.